Gen Z is coming of age in an economy that feels fundamentally different from the one their parents described. Raised in the shadow of the 2008 financial crisis and its long aftermath, many in this ...

Gen Z shops secondhand first, compares brands to creators, and expects to shape what they buy. Here's what the data says brands are getting wrong.

Six in ten employers admit they've fired at least one Gen Z worker within a month of hiring them. Every few decades, a new generation walks into work and gets blamed for breaking it—ambitious Boomers, ...

Add Yahoo as a preferred source to see more of our stories on Google. Tapestry—the parent company of Coach—said Gen Z now accounts for roughly 35% of its new customers. (Edward Berthelot/Getty Images) ...

Gen Z is living the paycheck-to-paycheck twenties lifestyle—splurging on high rent costs and dishing out 99-cent ramen noodles. Yet in just a decade, they’ll be the most powerful economic force. Only ...

Add Yahoo as a preferred source to see more of our stories on Google. There are plenty of people who will start out 2026 by participating in Dry January, i.e., abstaining from alcohol until the 31st.

Schools need Gen Z teachers. But they’re not quite sure what to do with them. As hundreds of thousands of veteran educators retire over the next five years, the nation’s most educationally, ethnically ...

A Motley Fool survey of 2,000 individual investors in the U.S. reveals that Gen Z and millennials - whose ages span from 18 to 45 - are all-in on AI stocks, and they're far more bullish on artificial ...

Gen Z, this will smart. The generation born between 1997 and 2010 is the very first generation who did worse in school than the generation before them, according to a top neuroscientist. And ...

Parents are starting to pass on ultra-processed snacks and reach for options with simpler ingredient lists — often influenced ...

There are plenty of people who will start out 2026 by participating in Dry January, i.e., abstaining from alcohol until the 31st. With the start of the challenge inevitably comes articles lamenting ...